TRA Holds Workshop On Web Usability And User Experience
Workshop aimed at easing website navigation and enhancing online customer satisfaction to increase the use of eServices
The Telecommunications Regulatory Authority (TRA) held a workshop on Web Usability and User Experience on Sunday November 11, 2012 at its Dubai office.
The workshop was held with the aim of easing website navigation and enhancing online customer satisfaction to increase the use of eServices. It focused on how to make websites better by taking into consideration certain designing aspects and user expectations based on their needs. Almost 100 participants representing IT, strategy and content teams from various UAE ministries, authorities and entities attended the workshop.
H. E. Salem Khamis Al Shair Al Suwaidi, Deputy Director General, TRA – Information and eGovernment Sector, said, “We are guided by the directives of H. H. Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai who had stressed that all federal government entities must provide comprehensive eServices within two years.”
“This workshop complements the TRA’s responsibility of building a robust and sustainable eGovernment in the UAE and providing a better connected government for the citizens of UAE, where they can access government services and information in time and cost effective manner. I thank all those who participated in this workshop and look forward to more involvement to achieve the vision of our wise leadership,” he added.
Jon Karlsson, Head of Operations, The Experience House delivered a presentation on Web Usability and User Experience. He discussed the premise of good vs. bad design and what constitutes such designs. Kjell Persson, CEO, inUse introduced the concept of Business Impact Management – a methodology used to secure desired effects in a multitude of IT projects.
The TRA held this workshop to achieve its larger goal of bringing about eTransformation in the UAE federal government and enhancing the UAE government’s competitiveness.
Emirate: Dubai
Date: Nov 12, 2012
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